Shin Liao｜Professor, Department of Graphic Arts and Communications, National Taiwan Normal University｜sliao@ntnu.edu.tw
Yi-Chen Pan｜Research Assistant, Department of Graphic Arts and Communications, National Taiwan Normal University｜roisapan@gmail.com
▌Abstract
With the fervor of digital reading generated by portable reading devices globally, eBooks have become the next mainstream of publication. It is an urgent demand to strategically and systematically cultivate professionals for the digital content industry.
Based on the literature review and expert interviews, 9 standard competencies were established and 35 questions were developed for the assessment. This research is based on the technology acceptance model to explore the use intention of web based text E-book assessment of users and to test the external effects of user “computer self-efficacy”. Structural equation model was adopted to verify the relations of model path. The study population is design department students of vocational college students. The results showed that the path between the research model were statistically significant. And “computer self-efficacy” has a significant positive impact for the Technology Acceptance Model. Therefore, this study suggests that the technology acceptance model can be applied to explain the user intention of web based assessment.
Keywords: Computer Self-efficacy, E-Book, Web Based Performance Assessment, Usage Intentions